Healthy nutrition and a regular exercise are two important pillars of healthy lifestyle. Several researches point out that significant part of the population has incomplete knowledge regarding these topics. The Hungarian population is characterized by unhealthy eating habits and low level of regular exercise, which together result in a high obesity rate and poor health status among the Hungarians. Besides these, another unfavourable fact is the sedentary lifestyle: adults spend more than 5 hours a day in sitting position on average. The Hungarians’ daily physical activity is only 70% of the recommendations, and we only spend 10 minutes a day doing sports. Vegetables and fruits are important ingredients of a healthy and balanced diet, the consumption rate of which is quite low in several European countries including Hungary. In our article we present the main characteristics and contexts of healthy nutrition and physical activity. In addition, we analyze a nutrition research activity which can be an important basis for integrative strategies. Based on secondary research, we present research results that demonstrate the protective effects of vegetable and fruit consumption connected to various diseases. Furthermore, we present the unfavorable tendencies of vegetable and fruit consumption of the European and Hungarian population, and we make suggestions in order to improve the unfavourable circumstances and indicators. We also focus on the socio-ecological model of the nutrition guideline, the levels of which significantly affect our habits related to nutrition and physical activity.
The Hungarian Journal of Nutrition Marketing. 2018. 5 (1) 49-63.